• Work
  • About
  • Contact
neoforma design
  • Work
  • About
  • Contact

Sensible Identity

Over the years, we've had the honor of working together with the SMI team on several projects. Neoforma Design has served to guide the company in design strategy, develop their positioning, and express the offering with clarity. We've led several design efforts that helped to orchestrate the brand across touch points. Company touchpoints also included the Sensible Machine website and the industrial design for a localization & tracking sensor suite using optical beacons and low-cost obstacle detection sensors.

 

Disciplines practiced:

• positioning development

• values and user needs development

• website design

• corporate identity

• iconography

ND_INTRO_12_Page_074.jpg
ND_INTRO_12_Page_070.jpg
ND_INTRO_12_Page_071.jpg
ND_INTRO_12_Page_073.jpg
ND_INTRO_12_Page_075.jpg
ND_INTRO_12_Page_076.jpg
ND_INTRO_12_Page_077.jpg

All rights reserved ©2019   |  BEAUTIFUL, MEANINGFUL VISUAL LANGUAGE & USABILITY